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Creating a Facebook Page Tracker

Union Metrics Facebook Page analytics are designed to measure engagement around one brand page per Tracker. You can create a Tracker for any page where you're an editor or admin. At this time, we do not offer competitive or keyword Trackers.

To begin tracking, go to your Tracker listing page (the bar graph icon at the top of your account). Click the "Start tracking" button, which will give you a drop-down menu, where you can select Facebook Page.

  • Connection: Select the email account connected to the page that you want to track. You can add additional connections by clicking on the gear icon in the right-hand corner and selecting settings.
  • Page: Select the page from the drop-down menu that you wish to track.
  • Time zone: Per Facebook, all Tracker data will be displayed in Pacific time.
  • Create: Click the Next button to begin processing your data. Within several minutes, you will get 28 days of backfilled data and your Tracker will update with new data daily.  
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